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This event is in the past.It took place on February 26, 2026 at Hertz Hall.

Marketing seminar - Lena Song 1
Educational Talk

Marketing seminar - Lena Song

Southside

Dive into cutting-edge marketing research with Lena Song, a PhD economist unpacking how economic principles shape consumer behavior. This Haas seminar brings academic rigor to real-world marketing questions.

Academic seminar
Marketing research
UC Berkeley
Business economics

Tips

🎓PhD-level research, accessible to all
🏛️Haas School of Business venue

Hertz Hall

101 Cross-Sproul Path, Berkeley, CA 94704, USA

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