Outgoing
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Decorative Exhibition
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Musée Lu

Haute-Goulaine

Step into the sweet history of France's favorite butter cookie. Musée Lu traces the iconic brand from 1846 to today through vintage ads, antique tins, and the story of two bakers who built a biscuit empire.

French heritage brand
Vintage advertising collection
Family-friendly history
Interactive brand museum

Tips

🍪the classic Petit Beurre was invented here
🎨vintage posters are the real stars

Musée Lu

All. du Château, 44115 Haute-Goulaine, France