This event is in the past.It took place on January 29, 2025 at Le Merle Moqueur.
Dive into the world of media measurement with Benoît Cassaigne at Le Merle moqueur. This intimate book presentation explores the history and science behind quantifying media impact across various platforms.
Media insights
Author event
Bookstore venue
French literature
Rencontre avec Benoît Cassaigne - LA MESURE DES MÉDIAS
Charonne
Dive into the world of media measurement with Benoît Cassaigne at Le Merle moqueur. This intimate book presentation explores the history and science behind quantifying media impact across various platforms.
Media insights
Author event
Bookstore venue
French literature
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