



The North Face's Flatiron flagship feels like stepping into the mountains. A massive LED screen towers over terrain-inspired floors and displays, with climbing route maps and tent-material lanterns bringing outdoor grit indoors.
Immersive retail experience
Mountain-inspired design
Two-story LED screen
Climbing history displays




The North Face's Flatiron flagship feels like stepping into the mountains. A massive LED screen towers over terrain-inspired floors and displays, with climbing route maps and tent-material lanterns bringing outdoor grit indoors.
Immersive retail experience
Mountain-inspired design
Two-story LED screen
Climbing history displays